Start a Bikini Bods Franchise

Strengthening women since 2008!

Founded by women. Women-driven. Women-oriented.

Bikini Bods is about empowering and empowering women through our unique fitness programs, our community, and our amazing motivational coaches.

Bikini Bods was founded by Maddy in 2008 and started out in Sydney, Australia. Since then, Bikini Bods has grown into its own boutique gym, with a focus on Muay Thai delivered in a unique and high-intensity manner.

In 2019 this unique style of Muay Thai and the training system developed and refined since 2008 was packaged as our own complete “Bang Bang” training method in our Bikini Bods Academies.

Maddy has an extensive background in fitness and business and has trained muay thai extensively in both Thailand and Australia. She holds a degree in business, is a master’s personal trainer and fitness mentor at the Australian Institute of Personal Trainers.

She also studied organizational management at the Anderson School of Management at the University of California in Los Angeles.

Maddy’s passion and experience have made her one of the most sought-after and well-known fitness leaders for women.

Scott joined Bikini Bods as a Director in 2015. He was responsible for the company’s strategic leadership in launching and franchising businesses.

In addition, he has invested heavily in refining and improving business operations, marketing and brand awareness. Scott has a university degree in business administration, project management and strategic leadership.

Basically, Maddy and Scott put everything they know, everything they saw, everything they felt in Bikini Bods.

Bikini Bods is offering a potential franchisee in the US market.

  • Unmatched support from proven fitness experts
  • A unique, women-founded and focused fitness company that specializes in Muay Thai
  • A ground floor business opportunity with a proven track record in Sydney (one of the most competitive fitness markets in the world).

Bikini Bods currently has 6 franchise locations in Australia, with more planned for 2020/21. The company has intellectual property and branding in Australia and the US, as well as in-house structured business and marketing systems to ensure a premier model for small gym franchisees.

Extensive market research has been conducted through personal and social media campaigns in California, and particularly in the greater Los Angeles area. This resulted in a largely positive reception for the brand and a large number of interested parties inquiring about where and when a gym would open in the greater Los Angeles area.

Bikini Bods is positioned as a standout brand in the Australian fitness industry for women and is now ready for launch in the US market.

As a franchisor, we are excited to bring Bikini Bods to the world and fulfill our vision of delivering life-changing fitness results to women everywhere.



Are you ready to bring our amazing, one-of-a-kind gym for women to your market?

Please submit the short inquiry form to connect and learn more about our Bikini Bod franchise!

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