If you’ve ever wondered who can I sell an alarm system to? maybe it’s time to ask yourself who would NOT sell an alarm system to? or who does not want to protect his family? or who is not interested in protecting their business and their assets?
And is that if you are looking for a very profitable business nicheSo the perfect formula is all about high technology, ease of installation and an excellent price.
As we have mentioned in previous opportunities, security is a very lucrative business segment that has grown enormously and that opens a range of possibilities for those who want to focus on a specific product line such as home alarm systems that are ideal for the home and small businesses.
There are a variety of companies that distribute alarm systems and that you can distribute and convert into a excellent and profitable business that in addition to the margin for product distribution can represent additional income for installation, maintenance and monitoring.
Who Can Buy an Alarm System?
In fact, if you let your imagination fly a bit, you will discover that there is a great potential market for this business. Everyone could have an alarm system for their home but you can also sell them to schools, hospitals, supermarkets, restaurants, public offices, shops of all kinds, etc.
Can you imagine what it means to someone to have their computers stolen with all their information? Then you can see the business opportunity.
What types of alarms can be marketed?
There are basically 2 types of alarms:
- Those that lead to a connection to a monitoring center
- They do not connect and only emit an alert sound
8 Common Myths Of People About Alarm Systems
1. A home security system costs a lot of money
The good news is that there are a variety of modern and high-tech security systems that can be purchased at very affordable prices and that also do not require the hassles and costs of a complex installation since many of them are self-installing.
2. Systems must be installed by professionals
Not necessarily. Many modern systems are easy to install under the concept of “do it yourself” and do not require more technical knowledge so you can sell the system and if the client requires some technical support with the installation you can consider it as an additional cost.
3. The Monitoring Service is Expensive
This is relative because in reality monitoring is a plus that your client will obtain and whose costs are diluted among the number of clients who use it, so that more clients will represent the possibility of offering more accessible prices.
4. My dog can set off the alarm
False. Passive or motion detectors used in home alarms can be calibrated and adjusted so that they can detect a certain level of movement that pets can filter through. This reduces the hassle and increases the reliability of the systems.
5. My house is not a target for criminals
This is a basic argument that many people can use especially when they have never had an emergency due to intruders in their residences or businesses, however for the purposes of the sale you must argue to your client the importance of prevention.
6. Wireless systems are not effective
This is a common belief because in ancient times wired systems could have offered better results but with the development of wireless technology, modern alarm systems are very reliable and stable.
7. Systems programming is complex
False. If a person can handle a laptop or a conventional video camera then surely they will be able to program their alarm system. However, you can offer as an added value a small basic training to program your alarm so that it is attractive for your client to acquire it.
8. Intruders could disable the alarm
While there is no 100% tamper-free system, wireless systems are generally more secure in the sense that they can be placed in locations better protected from intruders and even protected with security passwords that guarantee maximum protection. Your professional advice also comes into play here if the client requires it.
How to start my business?
The steps to follow as in any business have to do with the elaboration of a plan that basically must contemplate the following steps:
- Choose a product line
- Make contacts to get distributors
- Consider a franchise
- Conduct a market study
- Prepare an investment budget
- Prepare a sales strategy
- Schedule the launch phases of your business
And of course, if you are seriously considering entering this interesting business of security systems it is convenient that you take a good course and become an expert on the subject. Many of these are taught by the same wholesale distributors who offer you the product.